Retail Interior Design
Having a tastefully decorated retail space can certainly attract new clients to your business through its visual appeal. Once the new clients are in the door, your products are then able to speak for themselves, being extenuated by the tasteful décor. Here we explain a bit about different styles of interior decoration, and how they can make your products steal the show, with the perfect background and mood setting of your retail space.
If your clothing store seems cluttered, it can have a negative effect on your customers as they may find it too hard to find their size, or to navigate their way to the area of clothing they want to look at. It is important that when designing the interior, there are clear paths of travel and that the entire store is easy to navigate rather than feeling like a rabbit warren. The use of color can help make your area look more spacious, as well as having some minimal furniture to help decorate and liven the place up. The style of design will be dependent on the clothing style and visions of the client and our designers.
Having wine on display in a clear and tailored manner can help to increase the sales and profit margins of alcohol retailers. If you have a high end wine store, you may want to opt for a luxurious rustic look with timbers and wrought iron. This can help to replicate the feel of a classic winery and entice the wine drinkers to purchase wine there, rather than their loud counterparts. For other alcohols such as beer and spirits, a move vibrant feel may be required to set the mood for summer holidays, parties and sports games where people have a higher energy. Having a sore that matches their mood can help their excitement for the upcoming event and increase sales.
Electronic stores used to be heavily decorated with overwhelming signs showing the price and technical information. They used to be crammed full, with the understanding of the more stock on the floor, the more will sell. You may notice in recent times that has changed by looking at the Apple stores around at the moment. Their interior design is minimalistic so that everything can be seen easily, and you don’t feel overwhelmed walking in there. Having a simple and sleek design can give the impression that your products are superior and luxury items that don’t require flood advertising.
The environment of a food retailer is exceptionally important to set the mood and give the correct impression of freshness. Having a fresh look of your interior will reflect on the food items and draw in more clients. Although the design of the store is not the main focus, it has been proven time and time again that items that are presented well sell better. This is why we put care into our designs to help you maximize your business operations.